On Monday, Twitter announced a new feature for ad-buying users: native tweet scheduling, and community managers everywhere rejoiced. Other social media channels, like Facebook, have allowed native scheduling for a while now. It seems that Twitter is eager to catch up as it approaches its...

October is here, which means it's playoff time for America's favorite pastime: Major League Baseball. The division champions have been crowned and the Wild Card teams are hoping for the chance to pull the big upset and prove that they deserve to play in the...

If you were hoping to read about some controversial surgery that could enhance your tweeting abilities, I'm afraid you'll be disappointed. However, what you will find is something much, much better.Mercy Health, a regional medical system located in Western Michigan, live tweeted a kidney transplant...

At Ignite Social Media, we love a healthy debate and JELL-O's most recent Twitter campaign, Fun My Life #FML, has us talking. In this blog post, two of our community managers, Thea Neal (Pro JELL-O #FML) and John Patterson (Con JELL-O #FML), enter the ring...

There are so many benefits and opportunities for brands to market themselves via social media. But, as we all know, sometimes you have to take the bad with the good.So what do you do when a customer takes to Twitter to complain? The Triangle Business...

In the conversational, sometimes casual world of Twitter, good grammar and clean style remain essential for keeping your followers tuned into your message. Whether you're a major brand or an individual tweeting from a professional account—even if you just use Twitter in your personal life—the...

March Madness is here! The 2013 NCAA Men's Basketball Tournament has officially kicked off, and the field is already down to 64 teams. People go pretty crazy (mad even) when filling out their brackets, and the reasons for choosing each school are different for everybody....

On February 20, 2013, Twitter announced that it would be launching the Twitter ads API, only the third social media juggernaut to do so behind Facebook and LinkedIn. With this announcement being one the "biggest social media launches in a year," according to Michael Lazerow,...

Last year, the @LAKings Twitter handle accomplished something unprecedented. Between April 12, 2012 and June 14, 2012, the handle gained 87,358 new followers (a 224% increase). Riding the team's playoff success, the handle's combination of wit, trash talk, and fan engagement caused the Twitter account...