Social media sites, by their very definition, are ephemeral creatures. Their mercurial nature is part of what makes them so intriguing. What is here today can be gone, or even worse, obsolete tomorrow. Just ask Friendster. ...

This post may cause internal upheaval at Ignite Social Media, but we needed some outside input. We just couldn't decide which Ignite guy looked the best in gold spandex. We know it's a difficult choice, but please try and help us out by making your...

You can’t go through your feed reader these days without running into a number of posts about corporation x’s new use of social media. However, I’d like to dig back into the Dark Ages of 2004 to pull out this nugget of social media...

Unless you’re reading this in our RSS feed, you’ve probably noticed the site redesign that launched late Thursday. I’d love to have your candid feedback on it....

You're probably familiar with Abraham Maslow's Hierarchy of Needs. Think back to your Psychology 101 class, and if you're still drawing a blank, here's the 10-second overview. The basic idea behind his hierarchy of needs, which usually manifests itself in the color-coded, neatly divided pyramid...

I came across an interesting post on Marketing Pilgrim that pointed at a new study by the CMO Council called ”Giving Customer Voice More Volume”. It seems that Chief Marketing Officers understand the need to listen to, amplify and react to customer input, but they...

The economy is bad. Everyone is downsizing. Jobs are being lost, no one is buying anything unless it’s on sale. People are tightening their belts and staying in. What to do? Purge, that’s what....

As the resident bachelorette here at Ignite, I feel that it is my duty and obligation to write a blog post addressing the real reason that social media was created in the first place: hooking up. It’s true and you know it. The...