As billions of people celebrated The Supreme Court’s marriage ruling this morning, every social channel was ablaze with rainbow accouterments and celebratory posts. #LoveWins was trending on Twitter, the majority of Instagram’s new Trending Tags were focused on the breaking news, and Snapchat created a...

There are so many moving parts to creating great social content for your brand’s channels that it’s often easy to overlook great grammar as one of the most important elements. Sure, a brand’s voice is typically a little more relaxed in the digital space, but...

No one wants to be the lame friend on Facebook who shares boring, inaccurate or insignificant posts. People share content that pulls on their heartstrings, tells their friends what type of Game of Thrones character they best represent, or even something that makes them pee...

When it comes to creating great social media content, the devil is in the details. While an eye-popping image or video can really carry a post, use the wrong hashtag or include a type-o and your great content suddenly doesn’t look so great anymore. [br][br] How can...

Do any of these statements sounds familiar? [br][br] “I don’t find peace when my to-do list is all checked off. I have a moment of panic, because, clearly, I’m forgetting something.” [br][br] “I always get my tasks done at the very last minute even though I feel like I...

You know what scares a social media manager? Holiday content. It’s amazing how just one day can create such drama. So, here’s the dilemma: Do you partake or do you pass? How can you tie in your brand in an effective way? Should you be...

"Only one thing in the world could've dragged me away from the soft glow of electric sex gleaming in the window" is truly one of the all-time great quotes from one of the most quotable movies in holiday-movie history. A Christmas Story and it's leg...

Vine, a social media darling as of late, has grown rapidly during 2013, and brands have gotten in on the action. Thinking about creating Vine videos for your brand? Well, it might not be as easy or inexpensive as you think. Behind the Scenes After creating several fantastic...