Assuming you already know that social media is the first way in which people follow live events they can’t attend in person… Let’s take a look at some considerations to get your brand ready to cover the gamut of 2017 activities. Brand events are like weddings: important,...

So, you’ve been hearing the hype and you’re finally ready to embark on creating your own Facebook canvas ad. Congratulations! However, before you begin, take just a moment to read through these five things to keep in mind when creating your newest, shiniest piece of...

We’re getting to the time of year where people are already abandoning resolutions they made way back three weeks ago, but the year is still young and the perfect time to reflect on 2016 while making plans for what’s to come in 2017. That goes...

These industry giants can be mythic, intimidating figures to us average joes, but, through the magical whimsy of bitmoji, these tech greats become a lot more relatable! Mark Zuckerberg, Facebook CEO This once child prodigy has become a full-fledged member of the tech elite, and a bona...

Oh, snap—our favorite disappearing video app is getting some serious competition! Ever since its launch in August, Instagram Stories (a platform so similar to Snapchat it’s sometimes difficult to tell the two apart) has been emerging as a force in marketing, engaging the platform’s 500...

At first glance, Pinterest is essentially a digital scrapbook, a repository of things people would like to either have or do—a collection of curated odds and ends, inspirational quotes and ideas. However, look a little deeper and you’ll find that every board is a glimpse...

The year is winding down, and none of us want to be caught off-guard by the Paul Revere of content planning yelling “The holidays are coming!” It’s not just important to have holiday content, it’s important that you have the right holiday content for your...

The social media sphere is already an immensely busy arena, and it can be difficult for your content to gain traction on the quietest of days. Add to this the tremendous influx of activity that the holidays create, and you might as well kiss your...

If there’s one thing users like when it comes to social media, it's showing off how cool they are. And let’s be honest, brands too. In the past year, the newest kid on the block, aka Snapchat, has taken over in terms of coolness, and...