Here we go again! It’s St. Patrick’s Day: a holiday celebrated ‘round the world that has morphed from its original traditions to now honor Irish culture, sugary cereals and copious amounts of green beer. Along with “research” at the nearest Irish pub, we’ve pulled together a collection...

SXSW Interactive 2015 is upon us. For SXSW newbies and weathered veterans, it can be overwhelming to decide which SXSW sessions to attend and which to skip. (Some might even say attempting to create a schedule and actually stick to it is foolish.)  [br][br] Luckily, if you're interested...

Clients often ask us about hosting Twitter Parties, a new topic for most and one that many aren't always sure about when accessing the time and resources necessary for pulling one off successfully. While Twitter Parties can have excellent results for brand awareness and advocate...

It’s time yet again for one of our favorite holidays here at Ignite Social Media – Community Manager Appreciation Day. The role of a Community Manager has changed drastically over the last decade, transforming from a forum moderator into a jack of all trades in...

Brands are constantly searching for ways to insert themselves into trending topics, big events, and national holidays on social media. While it can be a great way to get some extra impressions and increase engagement, jumping on trends for historical, political, and polarizing topics can...

What came first, the chicken or the egg? Similar to this old adage, we don’t know who should own a brand’s social presence: public relations or social media marketing? It seems like the answer is right in the question. Truth is, social media marketing was...

  The boys of Charming are back for a final ride in the hit FX show, Sons of Anarchy. If you’re like me, this show has ripped out your soul and held it captive for seven seasons. Between fits of rage and tears, there are some...