Podcasts

Why podcast?

User convenience and accessibility drive the popularity of podcasts. They can be accessed online, downloaded to computer hard-drive, or taken on the go with a portable media player. Podcasts allow the creator to convey interesting content with a human voice.

Currently, 18% of Americans listen to or watch podcasts, and it is projected that in just a few years that number will rise to over 87 million. Due to the increasing popularity of digital media applications like YouTube and iTunes, and relatively low distribution cost, companies have been able to successfully reach target audiences through production of viral videos, story telling, and reporting. Podcasts give organizations a powerful voice and human-like presence, which simply can’t be captured through other media.

Ignite has an in-house podcast studio and telephone-based system we created. It features toll-free calling for participants, redundant recording systems for extra security and much more. Our creative team and A/V experts can help you design, write, record, edit, and distribute your podcast. We can also train you and others at your company to podcast like a pro, providing professional and natural sound to enhance your brand.