Quick social media marketing technique
August 23, 2007
If you're new here, and interested in the latest news and insights on social media marketing, you may want to subscribe to our RSS feed. Thanks for visiting Ignite Social Media.
If you haven’t tried Twitter, it will probably confuse you at first. Using 140 characters or less, you update on what you’re doing at that moment. You’ll immediately wonder why anyone would care, but it’s surprisingly addictive. People choose to follow you on Twitter, and they get your updates and many others.
So how is this a marketing opportunity? I saw a neat idea last night on a blog (can’t remember where, but it wasn’t my idea) that restaurants should Twitter about their daily specials. Fans of that restaurant could follow those “tweets” as their called.
Total cost to the restaurant = $0.00. Total time to update daily: 1-2 minutes.
Part of what you need for social media marketing is a mindset change, from “This is dumb, what’s wrong with 16-year-olds,” to “Lots of people are using this stuff, much of it is free, how can Iuse it?”
There’s one idea…
Comments
One Response to “Quick social media marketing technique”
Got something to say?
[…] Tobin over at Ignite Social Media wrote a cool idea for restaurants and how they could use Twitter. Not too bad of an idea, especially if you take a few steps to […]