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How Social Media Influences the Consumer Journey During the Holidays

Posted by | November 5

Ready or not, it’s holiday time. As a brand, it’s important to understand what your consumers’ path to purchase looks […]

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Learn How to Measure Social Media Marketing with TapInfluence and Ignite Social Media

Posted by | November 4

For the past ten years, marketers have struggled with measuring the success of their social media marketing efforts. From measuring ROI […]

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Join Us at the PRSA 2015 International Conference in Atlanta

Posted by | November 3

The PRSA 2015 International Conference in Atlanta kicks off this Sunday November 8-10. Traditionally known as one of the top conferences for […]

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6 Tactics to Help Achieve Your Q4 Social Media Goals

Posted by | November 2

With 2016 rapidly approaching, many brands have already started looking ahead and planning for next year. But before you get […]

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Twitter Makes Headlines; YouTube and Facebook Gear Up Improvements | Social You Should Know

Posted by | November 2

This week, Twitter made headlines for launching a new feature for brands advertising on their platform and taking an unexpected […]

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How Zagat is Brilliantly Using Periscope; Advice to Other Brands

Posted by | October 30

Live streaming isn’t anything new. So when live-streaming mobile applications like Meerkat and Periscope came out, they weren’t reinventing the […]

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How Passion Points Can Make the Difference in a Brand Crisis

Posted by | October 27

When brands are faced with a “soft crisis,” the kind that doesn’t involve a product or anyone getting hurt, but […]

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How to Prepare Your Holiday Content Mix

Posted by | October 26

‘Tis the season for brands to recycle holiday content just like recycling Thanksgiving leftovers.  But wait, we can help you […]

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