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No longer young and sexy, POST Methodology just works

Posted by | April 14

Way back in 2007,shortly after Ignite Social Media launched, our friends at Forrester Research were busy creating a new acronym […]

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The Secret to Getting A Better ROI for Your Brands Marketing Efforts

Posted by | April 14

It’s always a shame to see a brands‘ social budget get the axe because management has decided to invest in […]

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How to Use Nostalgia to Engage Your Social Media Audience

Posted by | April 13

Remember getting your first bicycle or hearing your favorite song for the first time? These specific moments were so significant […]

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The Value of Social Media Engagement

Posted by | April 13

Engagement is not dead. I repeat, engagement is not dead. Despite what you may hear from media buying agencies or […]

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It’s a Bot Bot World

Posted by | April 12

Building on last year’s F8 announcement of “Businesses on Messenger”, Facebook will probably be announcing the next phase of the […]

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How to Get Around Facebook’s 20% Rule With This Neat Trick

Posted by | April 12

Are you a content creator and frequently challenged by Facebook’s 20% rule for promoted content (or ads as Facebook calls […]

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5 Paid Media Strategies for an Efficient Back-to-School Season

Posted by | April 11

Although the school year doesn’t typically start until September, most back-to-school purchases are made months before. Most U.S. parents are […]

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Facebook Goes Big Into Live Video | Social You Should Know

Posted by | April 11

Twitter plunked down $10m to broadcast Thursday Night Football games to the world, while Facebook doubled down on Facebook Live […]

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15 Brilliant Blog Posts On Mobile Marketing

Posted by | April 8

Mobile marketing made its presence felt in 2014, where it became the “next big thing.” Those who had thought it […]

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