Nothing quite encapsulates the feeling of the weekend like a nice, cold beer. So, in honor of the many few cold cans I emptied this weekend, I am going to continue with our series of 26 Social Media Marketing Examples in Detail by examining the second most popular beverage on college campuses across the US: Miller Lite. Now if I could just get this headache to go away…
We all know that this golden purveyor of thirst quenching deliciousness is triple hops brewed, but what is the “original lite beer” doing in the world of social media? Let’s take a moment to examine:



