If you’re going to ask hundreds, thousands, or millions of people to pay attention to your brand during a major, real-time live event, you better make it count. But how? Entertainment brands can be seen as having it easy, with passionate, engaged fan bases to drive awareness for...

10 February, 2015

Well, it’s official: video ads are having their moment on social media. With Tumblr, Snapchat, and Instagram all launching more sophisticated social media video ad capabilities in the past 30 days, it’s safe to say that plenty of social media budgets will be making room...

25 November, 2014
Ignite Social Media